See the hidden damage the sun is doing to your skin, and the dramatic effect that simply applying sunscreen can have.
Created by Thomas Leveritt, this video shows the devastating effect that continued sun exposure can have on your skin. The UV camera is able to pick up skin changes that are not yet visible to the naked eye, and it's used well here to demonstrate these, as well as the massive difference that sunscreen makes.
So... I'll be buying sunscreen this summer. How about you?